Do's and Don'ts of Music Videos With Luke


Today Luke came into our class, who is the creative director of film at Hurtwood, to talk to us about how we should go about planning for our music video and what we shouldn't do as well as do. Some of the most important things he told us was to:

  • Learn to hate our song of choice 
  • Plan the different stages, Dance break, lip synch, narrative and performance
  • It will have a one day shoot
  • roughly have 90-120 shots
  • Think of your group as a production company 
  • Once the idea is approved start story boarding 
  • Don't just look at videos, use art projects, magazines, museums
  • Don't choose your favourite song

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